# Schedule Social Media Posts with Claude Cowork

Claude Cowork (always-on agent by Anthropic)

Guide: https://lots.social/agents/claude-cowork

Give Cowork your launch brief, product notes or content folder. With LotsSocial connected, it can turn that material into drafts and a posting schedule you can review.

Example workflow: Use this launch brief and these screenshots to prepare LinkedIn and Instagram drafts. Keep every post unscheduled until I review it.

**Bring the launch material into Cowork.** Choose the files Cowork needs for the task. Tell it which claims are final and which screenshots belong with the announcement.

**Save the platform versions.** Cowork can use the custom LotsSocial connector to upload media and save drafts for your connected accounts.

**Review the sequence.** Check the captions and dates with Cowork, or open the LotsSocial calendar. Ask Cowork to schedule the approved sequence.

### How do I connect Claude Cowork to LotsSocial?

Follow the Claude Cowork setup below to add https://api.lots.social/mcp. Complete sign-in using the authentication method shown. Ask your agent to list your connected accounts, then save your first post as a draft.

### Do I need a separate Cowork publishing account?

Use your LotsSocial account through Claude’s custom remote connector. Cowork availability and connector permissions depend on your Claude setup.

### Which social platforms can Claude Cowork schedule posts to through LotsSocial?

Once a compatible connection has write access, LotsSocial provides publishing and scheduling for 12 networks: LinkedIn, Instagram, X, Google Business, Facebook, YouTube, Reddit, Threads, TikTok, Pinterest, Bluesky, Mastodon. Connect your accounts first. Formats, media requirements and available analytics vary by platform.

### Can Claude Cowork save social posts as drafts before scheduling?

Yes, through a compatible connection with write tools. Ask for drafts explicitly and review the captions, media and accounts. Drafts remain unscheduled until you ask to schedule them; you choose when to schedule them.

### Will scheduled posts publish after I close Claude Cowork?

Once a post is successfully scheduled in LotsSocial, its publishing queue handles delivery at the chosen time even when your agent is closed. Creating new drafts or running a recurring brief still requires your agent. Check post status for platform rejections or failed deliveries.

### Do I need a subscription to use LotsSocial with Claude Cowork?

No LotsSocial subscription is required. Pick a plan for a fixed monthly price, or pay per connected account with credits, charged daily. Eligible new users receive free starter credits with no card required, valid for 90 days. Media storage is free and purchased credits never expire. Your agent’s own plan or usage fees are separate. Current rates are on the LotsSocial pricing page.

### Can Claude Cowork manage multiple brands with LotsSocial?

Through a compatible connection, your agent can work with brands and their connected accounts inside a workspace. Separate businesses can have separate workspaces. Brands, workspaces, posts and team members are unlimited; connected accounts are covered by your plan or funded with credits.

### LotsSocial tools are not available

Check that LotsSocial is enabled for this session and authentication has completed. Reload the connection or start a new session to refresh its tools.

Needs:
- Claude Desktop with Cowork available
- Permission to add a custom remote connector

Steps:
1. **Add a custom connector.** In Claude, open Customize → Connectors → + → Add custom connector. Name it LotsSocial and use this URL.
   `https://api.lots.social/mcp`
2. **Sign in.** Complete the LotsSocial sign-in and enable the connector in your Cowork task.
3. **Check the tools.** Ask your agent to list your connected social accounts before asking it to create a draft.

Official setup documentation: [Claude: custom remote connectors](https://support.claude.com/en/articles/11175166-get-started-with-custom-connectors-using-remote-mcp)